Tyroo.TV

Built on Premium Attention. Designed for Trusted Action

From Attention to Action CTV That Works

Attention

Reach intent-driven audience through exclusive and contextually premium content moments.

50M+

CTV Households

+6M

Households in SEA

Trust

Build authenticity with high impact formats in brand safe environments.

40+

Audience interest cohorts

178+

Households data segments

Action

Measure outcomes across consideration and commerce.

85%+

Co-viewing rate

60%+

Video completion rate (premium IP)

With Universal Music Group, We provide exclusive access to the most premium and engaging music content on YouTube.

#1

Music content provider to YouTube

800M

Monthly YouTube Impressions in India

7000+

Music Artists

4/5

Of the top 5 artists globally

6/10

Of the top 10 most viral songs globally

8/10

Of the top 10 albums globally

The Ecosystem Experience

Our Tech Stack Powers Precise Targeting and Richer Audience Connections.

40+

High Intent Audience Interest Cohorts

178+

HouseHold Data Segments

Driving High Attention with Exclusive & Premium Publishers

Exclusive YouTube Access to 7000+ Top Global & Indian Artists

Artists
Artists

Choose from Multiple Ad Formats

TV Frame

Instream Ads

Video ads that play before, during, or after streaming content, positioned directly in the viewer’s content flow for maximum attention.

Waterfall Ads

A planned sequence of ads shown across multiple exposures to build narrative, reinforce recall, and improve conversion.

Home Page Ads

Premium placements on CTV platform home screens or featured slots for instant audience impact.

Native Ads

Ads styled to match the platform’s editorial content, blending seamlessly for an uninterrupted viewer experience.

Open-Screen Ads

Full-screen creatives triggered at key moments like app launches, content transitions, or interactive calls-to-action.

Consumer Signals
and Impact

Consumer Signals

Impact Measurement

Trusted By
Leading Brands

Kickstart Your Campaign in 5 Simple Steps

Launching ads doesn’t have to be complex. With Tyroo, you can go live in minutes—no guesswork, no jargon. Just five easy steps to reach the right audience at the right time.

STEP 1
Define Moment (Live Event, Drop, Content Block)
STEP 2
Match Audience With 40+ Cohorts
STEP 3
Choose Formats (Pre-Roll, Overlay, Banner, and many more )
STEP 4
Launch with context
STEP 5
optimize via diagnostics from various action signals

Success Stories

Swiggy Match Day Mania

Appointment-based cultural takeover

A23 Poker

High-intent cohort targeting

Lego

LEGO sought greater festive visibility.

Ready to launch smarter ad campaigns?

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