Built on Premium Attention. Designed for Trusted Action
From Attention to Action CTV That Works
Attention
Reach intent-driven audience through exclusive and contextually premium content moments.
50M+
CTV Households
+6M
Households in SEA
Trust
Build authenticity with high impact formats in brand safe environments.
40+
Audience interest cohorts
178+
Households data segments
Action
Measure outcomes across consideration and commerce.
85%+
Co-viewing rate
60%+
Video completion rate (premium IP)
With Universal Music Group, We provide exclusive access to the most premium and engaging music content on YouTube.
#1
Music content provider to YouTube
800M
Monthly YouTube Impressions in India
7000+
Music Artists
4/5
Of the top 5 artists globally
6/10
Of the top 10 most viral songs globally
8/10
Of the top 10 albums globally
The Ecosystem Experience
01.
Audience
Discover tailored content, experiences, and opportunities that match your interests, keeping you engaged and connected.
02.
Publishers
Unlock new revenue streams and amplify reach with tools designed to connect you with the right audience.
03.
Formats
Unlock new revenue streams and amplify reach with tools designed to connect you with the right audience.
04.
Consumer Signal & impact
Unlock new revenue streams and amplify reach with tools designed to connect you with the right audience.
Our Tech Stack Powers Precise Targeting and Richer Audience Connections.
40+
High Intent Audience Interest Cohorts
- auto
- cooking
- finance
- home & garden
- movies
- podcasts
- b2b
- diy
- foodies
- jewelry
- news
- sports
- beauty
- gaming
- lifestyle
- nature
- tech
- book lover
- fashion
- green living
- luxury fashion
- outdoor
- cleaning
- travel
- fast food
- health & fitness
178+
HouseHold Data Segments
- moms
- FAMILIES WITH KIDS <5 YRS
- FAMILIES WITH KIDS >5 YRS
- physical shoppers
- online shoppers
- domestic travelers
- international travelers
- Health & fitness
- Fashion & lifestyle
- tech enthusiasts
- car owners
- qsr visitors
- frequent cinema watchers
- dual sim owners
- high data owners (>4 gb)
Driving High Attention with Exclusive & Premium Publishers
- YouTube Partnerships
- YouTube Premium Channels
- OEM Partners
- OTT Channels
- Fast Channels
Exclusive YouTube Access to 7000+ Top Global & Indian Artists
Choose from Multiple Ad Formats
Instream Ads
Video ads that play before, during, or after streaming content, positioned directly in the viewer’s content flow for maximum attention.
Waterfall Ads
A planned sequence of ads shown across multiple exposures to build narrative, reinforce recall, and improve conversion.
Home Page Ads
Premium placements on CTV platform home screens or featured slots for instant audience impact.
Native Ads
Ads styled to match the platform’s editorial content, blending seamlessly for an uninterrupted viewer experience.
Open-Screen Ads
Full-screen creatives triggered at key moments like app launches, content transitions, or interactive calls-to-action.
Consumer Signals
and Impact
Consumer Signals
- Brand Store
- MMP Integration
- 3P Data Marketplaces
Impact Measurement
- 20+ Measurement Scores, including
- Amazon/Google Keyword Search
- Brand Lift Study
- Cross-Platform Benchmarking
- Attribution Windows
- Causal Lift Modeling
Trusted By
Leading Brands

















Kickstart Your Campaign in 5 Simple Steps
Launching ads doesn’t have to be complex. With Tyroo, you can go live in minutes—no guesswork, no jargon. Just five easy steps to reach the right audience at the right time.
Success Stories
Swiggy Match Day Mania
Appointment-based cultural takeover
A23 Poker
High-intent cohort targeting
Lego
LEGO sought greater festive visibility.
